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Time Warner’s Warner Bros. Plans Web Sites For TV Content

By Behind The Scenes TV on Apr 29, 2008 in TV

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Time Warner Inc.’s (TWX)

Warner Brothers television studio announced plans Monday for a group of Web sites that will air its shows, including those from the now-defunct WB television network.

The plans, announced at a press event in New York, will bring back the WB as WB.com, aiming TV shows like “Smallville” and new series made for the Web to young adults and teens. Warner Bros. also is launching a youth Web site as KidsWB.com.

Free to Web surfers with advertisements, the sites will provide a new revenue stream for Warner Bros.’ television group, which relies on selling TV shows like “Two-and-a-Half Men” and “ER” to television networks.

(CNN Money)

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