3-D films making journey to the center of the living room
By Behind The Scenes TV on Jul 22, 2008 in Digital Cinema, Film Business, TV
“Journey to the Center of the Earth,” the 3-D remake of the classic Jules Verne adventure tale, didn’t exactly break box office records. The Brendan Fraser vehicle came in fourth last weekend and has pulled in $43 million in U.S. box-office receipts. Part of the problem is that many theater owners hadn’t yet installed the equipment necessary to show the Warner Bros. film in 3-D.
But Hollywood’s enthusiasm for the technology is behind the formation of a task force to help bring stereoscopic 3-D home — we hope, sans those goofy special glasses.
(Los Angeles Times)
