Toshiba says HD DVD “has not lost” despite Warner move to go Blu-Ray

 

Toshiba Corp insisted on Sunday that its HD DVD high-definition video format is far from dead despite being dealt a major setback by Warner Bros studio's decision to exclusively back Sony Corp's rival Blu-ray technology.

Akiyo Ozaka, president of Toshiba America Consumer Products, told a briefing at the Consumer Electronics Show in Las Vegas that HD DVD "has not lost."

But Ozaka was at a loss to say what Toshiba planned to do next after the decision by Time Warner Inc's Warner Bros, one of the world's largest film studios, to embrace Blu-ray, an optical disk format for storing high-definition video that is backed by Toshiba rival Sony.

Toshiba's defiant remarks were the latest salvo in a long-running battle over which format will dominate the next generation of technology for delivering high-definition movies to consumers.

(Source: Reuters)


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