NBC’s Silverman: Broadcast TV to Be Event-Driven

 

In 15 years, broadcast television will only be useful for high-profile live events like the Super Bowl, awards shows and programs like “American Idol,” Ben Silverman, co-chairman of NBC Entertainment, said during a keynote interview at the TelevisionWeek Upfront Summit in New York.

Other shows will have to live on multiple platforms to survive.

(TV Week)


Film Business, TV


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