MySpace ventures into reality TV

MySpace begins airing its first original scripted production today. “Roommates” is a faux reality series designed to mimic the success the company had with “Prom Queen.”

Unlike Michael Eisner’s “Prom Queen,” which debuted on MySpace but was not exclusive, MySpaceTV is co-producing “Roommates,” airing it exclusively and will retain creative control to respond to plot suggestions from MySpace users. 

“Users can suggest storylines, and we will take input from viewers from Seattle to Stuttgart who will have a say on where the show should go,” said MySpaceTV G.M. Jeff Berman. 

(Source: Variety)

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