MGM first to post full-length features to YouTube

 

Metro-Goldwyn Mayer Studios, better known as MGM, will be the first major movie studio to post full-length feature films on YouTube, the company announced Sunday.

CNET News reported on Thursday that YouTube was preparing to launch a feature-film service after spending months smoothing over fractured relationships in Hollywood.

MGM will likely not be the last studio to post full-length feature films on YouTube, according to an industry source. Last summer, Lionsgate announced a partnership with YouTube, but that deal calls for the studio to offer only short clips from films and TV shows. MGM will also post TV shows on YouTube, according to multiple reports published on Sunday.

For Google, YouTube's parent company, the deal is a turning point in its relationship with Hollywood. There was lots of distrust and bitter feelings in entertainment circles after the way Google dealt with copyright infringement on its site. But that was when Google was in the driver's seat. Back then, thousands of YouTube's users would post clips from TV shows and films on the site and YouTube executives told the studios they were powerless to prevent it--all the while YouTube amassed an enormous following.

The law, according to YouTube, didn't hold them responsible for crimes committed by their users. Hollywood was further frustrated when Google required copyright owners to send written requests when they wanted a clip removed from the site.

READ THE REST OF THE ARTICLE AT CNET


Film Business, Internet TV


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