Five Things Hollywood Can Learn From Music 2.0
By Behind The Scenes TV on May 29, 2008 in Commentary, Film Business, Interview, Web Video
Josh Catone over at ReadWriteWeb has an interesting suggestion for Warner Bros. to get folks interested in the upcoming superhero feature, Watchmen: Take a page from Trent Reznor’s book. The Nine Inch Nails front man has been experimenting with innovative distribution and marketing schemes ever since his band said farewell to Universal Music, giving away songs and even uploading an album to the Pirate Bay.
Catone admits that Warner can’t completely follow the NIN model, and our resident superhero expert Chris Albrecht had some other good reasons why the Watchmen plan might fail, but Hollywood surely could use some new inspiration.
(Newteevee)
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