Is The Future of Movies… Free?!
By Behind The Scenes TV on Mar 6, 2008 in Authors, Commentary, Film Business
Would you see more movies in the movie theater if it cost nothing?
You might not know who Chris Anderson is. Some people know him as the editor-in-chief of Wired Magazine. Others know him as some sort of tech futurist, having coined the term The Long Tail in an acclaimed Wired article, which he expanded upon in the 2006 book The Long Tail: Why the Future of Business Is Selling Less of More. His newest book, due out in early 2009, is called Free. It examines the rise of pricing models which give products and services to customers for free.
(Source: Slash Film)
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