Dreamworks Animation gets cautious

In April, Jeffrey Katzenberg, the chief executive of DreamWorks Animation, voiced public fury at Warner Brothers for having abruptly converted its “Clash of the Titans” into 3-D and releasing it a week after his company’s 3-D film, “How to Train Your Dragon.”

Mr. Katzenberg may have had more on his mind than just the perception of 3-D among moviegoers. As the chief of an independent film studio, he surely had an eye on his own company’s stock price, which peaked on March 25, the day before an unexpectedly soft opening for “Dragon” — then dropped sharply. And about $18 million of his own compensation was tied to the stock’s performance.

Such is the thrill ride of corporate independence in Hollywood.


Film Business, Hollywood

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