If only they could wave a magic wand, studio executives at Warner Bros. would make their "Harry Potter" film franchise last forever. But movie magic takes more than a whisk of a stick to conjure up.
When "Harry Potter and the Deathly Hallows Part 2" opens on July 15, it marks the beginning of the end for the highest grossing movie series of all time -- $6 billion worldwide box office -- and one that has given Hollywood studio Warner Bros. a stable revenue source since 2001.
The end of "Harry Potter" has led financial analysts to wonder what Warner Bros., a unit of Time Warner Inc., has planned to fill the gap when the series about the young magician, his friends, and their battle against evil comes to an end.
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